Female Founders Pitch Competition.


The Enthuse Foundation is a non-profit organization investing in a new generation of female entrepreneurs and cultivating the next generation of business leaders.

Join us on November 12th, 2019 for our biggest pitch night yet, celebrating the women who are making their mark on food, beverage, and CPG.

Enter today for your chance to pitch to industry experts and win funding and services for your business!

Interested in attending the competition on November 12th as a guest?

Click here to RSVP.


 Competition Details

Five Founders Will Pitch // Four Panelists Will Judge 

Live pitch event will take place November 12, 2019 from 6-9pm at The Space at Flatiron, 35 E 21st st, New York, NY

Founders have four minutes to pitch // six minutes to answer questions & receive feedback

Finalists will be chosen based on product viability, innovation, strength of the founding team & presentation skills

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First Prize

  • $5000 no strings attached cash

  • 20 hours of marketing services from Enthuse Marketing, valued at $2500

  • One year membership at WeWork Labs, or WeWork FoodLabs, valued at $5000

Total prize package= $12,500


Second Prize

  • $2500 no strings attached cash

  • 20 hours of marketing services from Enthuse Marketing, valued at $2500

Total prize package= $5,000






  • You founded or lead a food, beverage or CPG business

  • At least 51% of your business is owned by women

  • Your company has sales (pre-revenue startups are not eligible)

  • You have been in business for no more than 4 years

  • Your lifetime revenue does not exceed $500,000

  • You can attend the live pitch night in NYC on November 12th, 2019, at your own expense

  • Click here to view Official Competition Rules



Meet the Judges


Kim lawton

Kim is a senior-level Marketing Executive with 20+ years’ marketing experience for world-class brands. She’s the founder and leader of two successful purpose-driven marketing agencies and formed the Enthuse Foundation as a way to give back to other women in business.

steve luttmanN

Steve is currently the Director of Tortoise & Volt Marketing & Ventures. In 2005, he founded Leblon Cachaça, a global Brazilian spirits brand with a presence in over 35 countries in North America, Latin America, Europe, and Asia, which was later acquired by Bacardi Ltd.

bridget firtle

Founder of Owney's Rum
Bridget left Wall Street to follow her entrepreneurial dreams in 2012. She has received national recognition for Owney’s Rum, including securing a spot on the Forbes 30 under 30 list.

chris manca

Chris is the Local Purchasing Director for food and beverage at Whole Foods Market. He is an experienced food & beverage industry professional, with over a decade of corporate-level buying experience.